Brand deep dive · Sep 23, 2026
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Robinhood: the full brand footprint

14 of 15 stats verifiedFinancial ServicesMenlo Park, United States of America~4.8k employees

Founded in 2013, Robinhood is a financial services platform based in Menlo Park, California. With approximately 4,813 employees, the company positions itself as a democratizer of investing by offering commission-free trading of stocks, ETFs, and cryptocurrencies. Its brand presence is characterized by a focus on accessibility for young, tech-savvy individuals and first-time investors.

Robinhood's brandScore stands at 44, indicating a middling market position. The company attracts significant online engagement, with 31.4 million monthly visits and over 1.3 million Twitter followers. However, hiring data is not available, suggesting potential stability in its workforce. The traffic growth rate of 6.3% over the past 30 days may indicate increasing user interest.

Below is the full constellation: every verified data point Brandhunt found, mapped across 10 lenses.

BrandSocialGrowthPeoplePlacesTechNewsJobsRivalsPostsRobinhood44

The Robinhood constellation — 7 lenses, 14 verified data points. Explore it live →

At a glance

2013
Founded
~4.8k
Employees
352.5k
LinkedIn followers

Social reach

1.4M
X / Twitter●
@RobinhoodApp
361.1k
Instagram●
@robinhoodapp
237.6k
TikTok●
@robinhoodapp
352.5k
LinkedIn●
@robinhood

Traffic & growth

#1.4k
Global traffic rank
31.5M
Monthly visits
+0.1%
Monthly visit growth
1%
Bounce rate

Brand identity

“Investing for everyone, commission-free.”
ApproachableInformativeConfidentAccessibilityInnovationTransparencyEmpowerment
#CCFF00
#FFFFFF
#000000
Maison Neue Extended — primaryCapsule Sans Display

Tech stack

CDN
Amazon CloudFront
CMS
Contentful
Reverse proxies
Envoy
Security
HSTS
Advertising
Linkedin Ads
Analytics
Linkedin Insight Tag
PaaS
Amazon Web Services

Brand Score

44/ 100

A footprint still taking shape

Robinhood scores 44 out of 100 across every lens Brandhunt measures. The headline number is free — the full breakdown is where the hunt gets interesting.

Full breakdown, exports & competitor deltas

Rivals

E*TRADETD AmeritradeCharles SchwabFidelityWebull

Report history

Sep 23, 2026 →Sep 23, 2026 →Sep 23, 2026 · this report

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