Brand deep dive · Oct 1, 2026
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Robinhood: the full brand footprint

14 of 15 stats verifiedFinancial ServicesSanta Clara County, United States~4.8k employees

Robinhood is a financial services platform founded in 2013, headquartered in Menlo Park, California. With approximately 4,816 employees, the company offers commission-free trading of stocks, ETFs, options, and cryptocurrencies. It positions itself as a democratizing force in investing, appealing primarily to young, tech-savvy individuals seeking accessible investment tools.

The company's brandScore stands at 63, indicating a middling presence in the market. Robinhood's website receives around 31.4 million monthly visits, reflecting a 5.7% growth rate. Social media engagement includes over 1.3 million followers on Twitter and 364,120 on Instagram, suggesting a strong digital footprint. However, there are no current hiring signals to indicate workforce expansion.

Below is the full constellation: every verified data point Brandhunt found, mapped across 10 lenses.

BrandSocialGrowthPeoplePlacesTechNewsJobsRivalsPostsRobinhood63

The Robinhood constellation — 8 lenses, 14 verified data points. Explore it live →

At a glance

2013
Founded
~4.8k
Employees
353.5k
LinkedIn followers

Social reach

1.4M
X / Twitter●
@RobinhoodApp
364.1k
Instagram●
@robinhoodapp
239.5k
TikTok●
@robinhoodapp
353.5k
LinkedIn●
@robinhood

Traffic & growth

#1.4k
Global traffic rank
31.5M
Monthly visits
+0.1%
Monthly visit growth
1%
Bounce rate

Brand identity

“Investing for Everyone.”
FriendlyInformativeApproachableAccessibilityInnovationTransparencyEmpowerment
#CCFF00
#FFFFFF
#000000
Capsule Sans Text — primaryMaison Neue Extended

Tech stack

CDN
Amazon CloudFront
CMS
Contentful
Reverse proxies
Envoy
Security
HSTS
Advertising
Linkedin Ads
Analytics
Linkedin Insight Tag
PaaS
Amazon Web Services

Key people

FR
Final Rules
Chief Executive Officer
FT
FTX Trading Ltd
Chief Information Security Officer
GA
GENIUS Act
Chief Operating Decision Maker
SV
Shiv Verma
(Principal Financial Officer and Principal Accounting Officer)

Brand Score

63/ 100

Solid footprint with room to run

Robinhood scores 63 out of 100 across every lens Brandhunt measures. The headline number is free — the full breakdown is where the hunt gets interesting.

Full breakdown, exports & competitor deltas

Rivals

E*TRADETD AmeritradeCharles SchwabWeBull

Report history

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