Brand deep dive · Oct 1, 2026
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Robinhood: the full brand footprint

13 of 15 stats verifiedFinance TechnologySanta Clara County, United States~4.8k employees

Robinhood, founded in 2013, operates as a commission-free trading platform that facilitates investments in stocks, ETFs, options, and cryptocurrencies. With a workforce of approximately 4,816 employees, the company is headquartered in Menlo Park, California. Its brand presence is characterized by a mission to democratize finance, targeting primarily young, tech-savvy investors seeking to navigate the financial markets without traditional barriers.

The data indicates that Robinhood has a brandScore of 63, suggesting a middling performance in brand perception. The company garners significant online traffic, with 31,454,444 monthly visits and a bounce rate of 50.4%. Social media engagement also reflects a strong following, with over 1.3 million Twitter followers and nearly 240,000 on TikTok, indicating a continued interest in its offerings.

Below is the full constellation: every verified data point Brandhunt found, mapped across 10 lenses.

BrandSocialGrowthPeoplePlacesTechNewsJobsRivalsPostsRobinhood63

The Robinhood constellation — 7 lenses, 13 verified data points. Explore it live →

At a glance

2013
Founded
~4.8k
Employees
353.5k
LinkedIn followers

Social reach

1.4M
X / Twitter●
@RobinhoodApp
239.5k
TikTok●
@robinhoodapp
353.5k
LinkedIn●
@robinhood

Traffic & growth

#1.4k
Global traffic rank
31.5M
Monthly visits
+0.1%
Monthly visit growth
1%
Bounce rate

Brand identity

“Empowering everyone to invest with confidence.”
FriendlyInformativeApproachableAccessibilityTransparencyInnovationEmpowerment
#CCFF00
#FFFFFF
#000000
Capsule Sans Text — primaryMaison Neue Extended

Tech stack

CDN
Amazon CloudFront
CMS
Contentful
Reverse proxies
Envoy
Security
HSTS
Advertising
Linkedin Ads
Analytics
Linkedin Insight Tag
PaaS
Amazon Web Services

Brand Score

63/ 100

Solid footprint with room to run

Robinhood scores 63 out of 100 across every lens Brandhunt measures. The headline number is free — the full breakdown is where the hunt gets interesting.

Full breakdown, exports & competitor deltas

Rivals

E*TRADETD AmeritradeFidelityWebull

Report history

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